Look at the Bigger Picture

Examine the articles that frequently appear at the top of your Medium feed or in your Daily Digest. What themes are prevalent, and how are these pieces constructed? Identify topics garnering significant engagement—claps, comments, and highlights. If a subject piques your interest and you possess knowledge about it, consider crafting your own unique perspective.

Additionally, pay attention to the articles that Medium suggests for you. These recommendations may reflect your reading history and popular content trends. Use these suggestions to inspire potential themes or writing styles that could captivate your audience.

Delve deeper into the top-performing articles within your areas of interest. Analyze what sets them apart. Are they clear in their explanations, do they offer valuable insights, or do they tell engaging stories?

Dig into Your Own Work

Review your previous pieces to identify which ones received the most reads, claps, and comments—these are your "winners." Reflect on the topics of these successful articles and the writing styles employed. Did they provide new insights, valuable advice, or captivating narratives? Leverage the lessons learned from these successes as a foundation for your future writing endeavors.

Don'ts

It's crucial to avoid simply replicating your past successful articles. The Medium algorithm favors originality, so while it's beneficial to explore similar themes or styles, ensure you maintain your unique voice and perspective.

Stay adaptable; audience preferences can shift over time. Embrace the opportunity to explore new subjects that intrigue you. To better understand what the algorithm and readers prefer, experiment with various approaches and observe the outcomes. While staying informed about popular content is valuable, prioritizing your genuine interests and expertise is essential.

You should aim to be more knowledgeable about your topic than the majority of others. Embrace experimentation—learn from both your achievements and setbacks. Avoid becoming a mere algorithm follower; we have enough of those on the platform. Instead, strive to connect with your readers and produce content that resonates with them, making them feel recognized and valued.