Design, Audio, and Connectivity: Adequate but Unremarkable

The design of the X90K is clean and minimalistic, lacking any standout features but still looking good in a living room. Although it uses a lot of plastic, it maintains a high build quality with sturdy metal feet that allow for either low-profile or elevated setups for soundbars.

In terms of audio, the X90K provides acceptable sound quality but falls short of impressive. While dialogue is clear, and effects are decent, the Acoustic Multi-Audio technology seems less effective this year, lacking bass and directionality. For an enhanced experience, pairing it with a soundbar is advisable.

The X90K features a range of connectivity options, including a 100 Mbps Ethernet port, USB ports for external devices, and an optical audio-out. However, only two of the four HDMI ports support 2.1, and one of those is designated for eARC. This limitation may hinder users who want to connect multiple HDMI 2.1 devices.

Picture Quality: Solid Midrange Performance

While picture quality may not be the top priority for all consumers, the X90K, as a premium midrange offering, is expected to excel in this area. The TV features full-array local dimming, but with around 60 zones, it doesn't quite compete with higher-end models. Blooming and haloing are evident, but they are less noticeable during regular viewing of shows and movies.

Nevertheless, the X90K delivers a bright, vibrant image with good color accuracy, high contrast, and excellent motion handling. Upscaling lower-resolution content to 4K is effectively executed, resulting in a pleasing viewing experience.

Sony's Cognitive Processor XR enhances the picture quality, providing a competitive edge over other midrange models. However, the X90K's VA panel does have limited viewing angles, and while it handles reflections well, bright light sources can impact performance.

Gaming, OS, Apps, and Extras: A Positive Experience

The X90K improves upon its predecessor in gaming performance, featuring essential functions such as Variable Refresh Rate and Automatic Low Latency Mode. Latency is low, making it suitable for gaming, and a recent firmware update has optimized local dimming for VRR.

Running on Google TV, the X90K offers a responsive and customizable operating system, supporting a wide variety of apps. The new remote is streamlined and easy to use, with direct access to streaming services and voice control capabilities.

Conclusion: A Strong Choice for Its Intended Audience

So, does the X90K restore Sony's standing in the midrange TV market? The answer is yes. While it may not be flawless, its strengths outweigh its weaknesses. The X90K is well-built, visually appealing, and performs consistently across various content types, making it a solid choice for mainstream consumers.

Potential buyers may find competitive alternatives from last year's models at similar prices, but for most consumers focused on value and quality, the X90K meets their expectations effectively.