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Exploring the Legitimacy of Nootropics: Are They Worth It?

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Nootropics, often referred to as "smart drugs," have surged in popularity, but are they genuinely effective? What does research reveal about their efficacy?

An exploration of nootropics and their legitimacy

The market is flooded with cognitive enhancers nowadays. Prominent brands like ONNIT, Gorilla Mind, and The Genius Mind dominate platforms like Amazon. Figures like Joe Rogan endorse ONNIT’s Alpha BRAIN, while Alex Jones promotes Brain Force supplements. Stanford's Andrew Huberman advocates for Alpha GPC. A simple online search unveils countless products and marketing claims about nootropics.

These supplements are said to provide a range of benefits, including heightened focus, improved sleep, better memory retention, reduced anxiety, and increased creativity. Neuroscience expert Andrew Huberman asserts their importance during intense physical or mental activities.

Over the past few years, the nootropic industry has ballooned into a billion-dollar market, with projections nearing $30 billion by 2028. But is this growth justified? Are these supplements effective, or are they merely pseudoscientific hype?

Nootropics: A Historical Perspective

The term "nootropic" was introduced in 1972 by Romanian chemist Dr. Corneliu Giurgea, deriving from the Greek words noos (mind) and trope (to bend). Giurgea accidentally discovered piracetam while attempting to create a sedative in the early 1960s. He characterized nootropics as substances that activate higher brain functions.

However, many nootropics are natural and have been utilized for centuries. Caffeine, prevalent in coffee, tea, and other sources, is the most widely consumed. It operates by blocking adenosine, which promotes sleepiness. L-theanine, another common nootropic found in tea, is believed to induce calm without sedation. Creatine, found in meat and fish, is thought to enhance mental energy. Other natural nootropics include bacopa monnieri, rhodiola rosea, panax ginseng, ginkgo biloba, and nicotine.

Historical records indicate that ancient civilizations regularly consumed these substances. Tea cultivation in China dates back to 2750 BCE, while coffee likely originated in the Arabian Peninsula and East Africa around the 15th century. Tobacco usage in Central Mexico can be traced to 5000 BCE, and ginseng has been utilized for millennia in China. Ginkgo trees were cultivated as early as the 10th century, and rhodiola rosea has been part of traditional European medicine for at least 3000 years.

Today, following Dr. Giurgea's initial discoveries, several synthetic nootropics, such as Noopept, Piracetam, Phenotropil, Modafinil (Provigil), Adderall, and Ritalin, have gained popularity.

Humanity has consistently invested in developing substances believed to enhance cognitive function, and this trend appears poised to continue.

Scientific Insights on Nootropics

The scientific consensus on nootropics is mixed.

Starting with ginkgo biloba, evidence points to a lack of efficacy. A meta-analysis of 28 randomized controlled trials indicated no significant positive effects on cognitive functions among healthy individuals, even at higher supplement doses. This study assessed 13 studies on memory, 7 on executive functions, and 8 on attention, suggesting reconsideration before purchasing ginkgo biloba supplements.

The findings on panax ginseng are also inconsistent. Some research indicates benefits for those consuming over 200mg regularly, while others question the reliability of these studies, attributing any observed improvements to the placebo effect. A comprehensive review spanning 40 years concluded that the medical effectiveness of ginseng remains uncertain.

Conversely, l-theanine shows promising results. Moderate doses, akin to those in several cups of tea, may enhance alpha brain waves associated with creativity. A randomized control trial highlighted that l-theanine significantly affects mental alertness, suggesting it may benefit individuals facing stress or cognitive challenges.

For creatine, typically associated with athletic performance, results are mixed but trend positively for cognitive enhancement. A meta-analysis found limited positive effects on intelligence and short-term memory, with vegetarians showing more pronounced improvements than meat-eaters.

Bacopa monnieri, long touted for memory enhancement, showed only minor benefits in a recent meta-analysis, with results across studies indicating variability, hinting at possible anomalies rather than consistent effects.

Rhodiola rosea appears to have a solid foundation in research. A meta-analysis of 36 animal studies revealed that it significantly aided learning and memory functions, reinforcing its potential efficacy.

Nicotine, when not consumed via harmful delivery methods, has demonstrated positive outcomes for attention and memory. Notably, Professor Huberman mentions a colleague who uses Nicorette gum for its cognitive benefits.

Caffeine's effects are less clear-cut. A thorough review indicated that caffeine does not consistently enhance memory or learning, with some participants performing worse under its influence. However, it can improve mood and energy levels, which might explain perceived benefits.

Regarding prescription nootropics, evidence suggests modest effects among users without diagnosed conditions. Students increasingly use medications like Ritalin and Adderall for cognitive enhancement, experiencing mild benefits that often diminish over time due to tolerance. Yet, those with legitimate needs see significant improvements. Misuse of these drugs raises concerns about addiction and health complications.

The Role of Celebrity-Endorsed Supplements

A major concern is the lack of comprehensive studies supporting celebrity-endorsed nootropic products. Despite claims of scientific backing, few peer-reviewed studies exist. Most research cited is conducted in-house, lacking external validation.

One of the rare peer-reviewed studies on Alpha BRAIN revealed improvements in verbal recall and executive functioning among participants. Yet, the authors urged for further investigation due to the absence of similar studies.

Another study assessing Alpha BRAIN’s impact on soldiers' marksmanship found no significant differences between those taking the supplement and those receiving a placebo.

A separate study on Alpha-GPC, a compound often marketed for cognitive enhancement, similarly reported no significant benefits in mood, cognitive abilities, or physical performance.

Conclusion

In summary, the evidence surrounding nootropics is mixed. While some may offer real cognitive enhancements, many do not. Alarmingly, scientific support for celebrity-endorsed supplements is scarce, primarily consisting of personal testimonials and proprietary studies.

Why do so many individuals believe in their efficacy? Perhaps the effects vary from person to person, or the placebo effect plays a significant role. This phenomenon is acknowledged in medical practice, with many general practitioners utilizing placebos for specific conditions.

Ultimately, if you find a nootropic beneficial, and it’s safe and affordable, feel free to continue its use. However, it's crucial to recognize that current scientific support is limited, and you may be experiencing a placebo effect rather than genuine cognitive enhancement.

For those interested in trying nootropics, consider exploring Alpha BRAIN, the only brand with some research backing, though results are inconclusive.

Originally published at https://thehappyneuron.com on February 7, 2023.

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